One Living
Universe.
Now ready for toys, apparel and more.
42M Players a Month. One Universe. Ready to Extend.
Every month, 42M+ players step into Avatar World® to build homes, customize characters, and explore its worlds. We are now bringing that universe into toys, apparel, music and streaming, and looking for partners to build it with us.
One Universe. Seven Pillars of Growth.
Loved by Players Everywhere
Built for Endless Play
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A World Worth Exploring
Every world in Avatar World® has its own look and story, ready to extend beyond the screen into toys, apparel and new collaborations.
Partner With UsBuilding a World
What started as a small team with a big idea has grown into a Creative House focused on detail, every character, every room, every animation crafted with the same level of care.
Today, that focus has scaled into six fully realized worlds, each one designed to open a new door for self-expression, storytelling, and play, built by a team spanning more than 30 countries. We still operate like a Creative House first, art, story and craft come before anything else, and every release has to meet the bar we set for ourselves at the very beginning.
Founded in 2022, Avatar World® was created to redefine digital role-play through a kid-friendly, detail-oriented lens. We are a Creative House of artists, coders, and storytellers dedicated to building the most visually rich, endlessly imaginative world for kids everywhere.
Avatar World® exists on a simple belief:
Fun is enough. Joy is a worthy north star
Be Whoever You Want
A Living World
We invent, listen, evolve. We build worlds.
The Magic in Details
Caring for the small things no one else notices.
Joy as Our North Star
We create pure fun that people love to share.
Meet the Visionaries
The Numbers Behind the Magic
Where the Universe Expands
Gaming
This is where it all began. A living, breathing universe that millions of people wake up to every day, dressing their avatar, exploring new places, just having the best time. Gaming is the heartbeat of everything we do. Every other pillar draws its energy from here. The world that started it all.
Toys
The love people feel for this world doesn’t stay on a screen. It travels, to bedrooms, shelves, playrooms, and hands. Open-box collectible figures, dolls, playsets built from real in-game locations. Every product is a portal back into the universe. Something you can hold, display, and keep forever. Take the world with you.
Music Releases
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Lifestyle & Apparel
The kind of love people feel for this world doesn’t stay on a screen, it travels. It shows up in what they carry, what they use, what sits on their desk every day. Every collection is built around a specific theme or act, designed with the same obsessive craft Avatar World® puts into everything. Beautiful, detailed, and unmistakably ours. Love you can carry.
Social Media
Social is our most direct line to the people who love us, and the most powerful way to reach new ones. Original content built for each platform, showing up consistently, never overexposing. And every now and then, something truly special, the kind of post that stops people mid-scroll and feels like a real gift. Where the world lives out loud.
Collaboration & Licensing
People love many things. When two of those worlds come together, something unexpected happens. We choose partners we genuinely love, treat every collaboration like a creative project, and build something neither side could have made alone. The collab no one saw coming is often the one people remember forever. The magic when two worlds collide.
Streaming
There’s no medium that creates deeper emotional connections than a great show or a great film. Our characters, our places, our stories, they were always bigger than a game. Original series and films that explore every corner of the universe. Different tones, different characters, different emotions. One world. Infinite stories. The world, on the big screen.
Our Creative North Star
Built With Players in Mind
Trusted by millions of families, ready to be trusted by brands
We Create Worlds, Characters, Stories,
Places, Music, Toys, Fashion,
And Things That Don't
Have A Name Yet.
Avatar World® is a mobile role-play game and fast-growing kids' brand built around one simple idea: be whoever you want. Players create unique characters, design homes and explore an ever-growing world. Now that universe is moving beyond the screen, and we're looking for partners to translate our digital scale into world-class physical products.
Start a Conversation
An Expandable
Visual World
Character design, environment art and product mockups, ready for licensing.
Avatar World® x Icons
Pinky
Confident, expressive, always finding the magic in the everyday. Pinky turns a regular day into something worth talking about, one bold idea at a time.
Ginger
Curious, a little mischievous, endlessly positive. If there’s a secret to find or a beat to bounce to, Ginger’s already there.
Friend
Calm, cool, effortlessly himself. Friend brings a fresh, modern spark to Avatar World®, and a little inspiration for everyone to find their own glow.
Let’s Build the Future
Ready to bring the magic to your category? Let’s discuss the next big thing.
